If you want Glow to store less customer profile information from Shopify, you can turn off Save User Information. When this setting is set to No, Glow does not save the customer's first or last name from Shopify.
This setting does not make the member record email-only. Glow can still store the customer's email address, Shopify phone number if one exists, Shopify customer ID, point balance, reward activity, and any loyalty data the customer enters in Glow, such as a birthday.
Turn off saved names from Shopify
In Glow, go to Settings > Account Settings > Behavior.
Under Data Handling, set Save User Information to No, then click Save Settings.
After this is saved, Glow will avoid storing first and last names when it pulls customer data from Shopify.
What Glow still needs to store
Glow needs enough information to identify the member and connect loyalty activity to the right Shopify customer.
Depending on the customer and the features you use, Glow may still store:
Email address
Phone number, if Shopify has one for the customer
Shopify customer ID
Point balance and lifetime points
Referral code and referral activity
Reward redemptions and discount-code activity
Birthday or birth year, if the customer enters that in Glow
Other loyalty settings or activity created inside Glow
What this changes for existing members
This setting affects customer data that Glow saves going forward. It does not automatically erase names that are already stored on existing member records.
If you need existing customer names removed from Glow, contact support before making changes. Support can help review the safest cleanup path for your store.
When to use this setting
This can be useful if your store wants to minimize profile details stored in third-party apps.
Before relying on it for compliance, review your full loyalty setup. Features such as birthday points, custom rewards, exports, integrations, webhooks, and emails may still use or create loyalty-related customer data.
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